SEATTLE, WA, July 22, 2016 – Tom Hernquist, CEO and president of Oberto Brands announced today that the company’s name and familiar red, white and green colors will be aboard Ellstrom Racing’s U-16 Unlimited Hydroplane for the 2016 Seattle Seafair Race on Lake Washington August 5-7.
“Oberto is committed to the Seattle community,” said Hernquist. “Hydroplane racing is a beloved part of summertime in Seattle. We’re even bringing back a special boat design to celebrate the history of our collaboration.”
Ellstrom Racing, a multi-generation family-owned Seattle based company will be racing their Seafair entry as the U-16 OH BOY! Oberto with veteran driver Jean Theoret, a six-time winner in the H1 Unlimited Series, doing the driving.
Team owner Erick Ellstrom said, “It is an honor to represent the Oberto company and family and carry on their rich history in our sport. They have won at Seafair before so the bar is set very high and our goal will be to add another Seafair trophy to their collection. For these two local families to work together to re-ignite the sport is pretty amazing.”
“Our company is now four generations old,” explained Art Oberto, chairman and patriarch of the company, “my father started it all back in 1918; myself, my children and grandchildren have all been involved in our successful growth. The legacy of our racing support continues as well, and I’m excited to see those great 1970’s “OH BOY!” graphics again on such a high-tech boat.”
As one of Seattle’s hydroplane racing founders, Art has supported and attended every Seafair Weekend race since 1975. The new boat will sport Art’s original green and red colors with a whole new level of power under the paint.
Look for special offers on Oberto products in area retailers including local “throwback” favorites Oberto Thin Style(r) Beef Jerky and Oberto Cocktail Pep(r) pepperoni.
About Oberto Brands
Seattle-based, family owned Oberto Brands is the nation’s leading all-natural jerky snacks company, founded by Constantino Oberto in 1918. The company’s brands are found in all retail channels and include Oberto All-Natural Jerky, Pacific Gold, Cattleman’s Cut, Lowrey’s and Oberto Classics. All products are proudly made at Oberto’s HQ facilities in Kent, WA and are available in the company’s factory stores.