88 Degree MenDegree Men® announced today that it will be the new title sponsor of the USA Racing Partners No. 88 hydroplane in the Air National Guard H1 Unlimited Series. Now in the third consecutive year as sponsor of a top-flight H1 team, Degree Men continues its presence in the world’s premier on-water racing series, which brings intense speeds and adrenaline-fueled moments to fans across the globe.

“Featuring 3,000 horsepower and speeds in excess of 200 MPH, the H1 series is unmatched on the water for delivering adrenaline-pumping speed and thrills with every turn,” said Ernie Hoover, Unilever US Customer Marketing Director – Personal Care. “This makes H1 a perfect fit with the Degree Men ultra-premium Adrenaline Series anti-perspirant/deodorant line. We’re excited to have USA Racing Partners as our new team and 2011 UIM World Champion Scott Liddycoat onboard as our driver.”

Scott Liddycoat was the 2011 H1 Unlimited Rookie of the Year

 After a three-year break from the sport, USA Racing Partners returns with Matt Gregory leading the charge as the team’s crew chief. “USA Racing Partners is honored to be returning to the Air Guard H1 Unlimited Series with the outstanding support of Degree Men”, said Gregory, “and excited to announce the addition of the 2011 H1 Unlimited Rookie of the Year Scott Liddycoat as the pilot of the Degree Men No. 88.” As a 19-year veteran of inboard racing, Liddycoat is thrilled to take the wheel of the Degree Men No. 88.

 “I was extremely excited when the USA Racing Partners asked me to become part of their family,” remarked Liddycoat. “I am honored to represent USA Racing, along with our sponsor Degree Men for the 2012 H1 Unlimited Series.” Liddycoat went on to thank associate sponsor Featherlite® Coaches for their support that will have him traveling the circuit in true VIP style.

 New for 2012, the Degree Men Adrenaline Series features exclusive MOTIONSENSE™ technology. This breakthrough technology contains motion activated micro-capsules that sit on the surface of the skin – the technology activates upon movement, causing the capsules to break and release bursts of freshness to stay ahead of sweat and odor.

 The Air National Guard H1 Unlimited Series features the world’s fastest boats competing in races across the US July through September, leading up to the November UIM World Championship Oryx Cup in Doha, Qatar.

 About Unilever North America

Unilever is one of the world’s leading suppliers of fast moving consumer goods with strong operations in more than 100 countries and sales in 180.  With products that are used over two billion times a day around the world, we work to create a better future every day and help people feel good, look good and get more out of life with brands and services that are good for them and good for others.  In the United States and Canada the portfolio includes brand icons such as: Axe, Becel, Ben & Jerry’s, Bertolli, Breyers, Caress, Consort For Men, Country Crock, Degree, Dove personal care products, fds, Good Humor, Hellmann’s, I Can’t Believe It’s Not Butter!, Just for Me!, Klondike, Knorr, Lever 2000, Lipton, Motions, Nexxus, Noxzema, Pond’s, Popsicle, Promise, Q-Tips, Ragu, Simple, Skippy, Slim-Fast, Soft & Beautiful, St. Ives, Suave, tcb, TIGI, TRESemmé, Vaseline, and Wish-Bone. All of the preceding brand names are registered trademarks of the Unilever Group of Companies. Dedicated to serving consumers and the communities where we live, work and play, Unilever employs more than 13,000 people across North America – generating over $9 billion in sales in 2011.  For more information, visit www.unileverusa.com or www.unilever.ca.

 About USA Racing

Formed in 1998 by the late Kim Gregory and his wife Debbie, USA Racing Partners burst onto the scene after purchasing the racing assets of Competition Specialties with a win at their third race entered.  USA Racing quickly ascended to one of the premier H1 Unlimited teams, and in 2000 campaigned a two-hull team finishing second and third in National high Points.  After capturing the prestigious Gold Cup in 2004, the team upgraded its fleet by purchasing one of the winningest hulls in H1 Unlimited history, the Hydroplanes, Inc. T-3.  After the devastating loss of USA Racing’s founder Kim Gregory in 2008, USA Racing stepped away from the sport.  Tragedy struck again in 2010 with the loss of their driver 2007 Rookie of the Year David Bryant in an unrelated racing accident.  With heavy hearts, USA Racing Partners picked up the pieces, enlisting the expertise of Hydroplanes Inc.  Now operating out of the famed Tukwila location, USA Racing has assembled the necessary tools to compete for championship in today’s ultra competitive Air National Guard H1 Unlimited field, led by President /Owner Debbie Gregory, VP of Operations Adam Gregory, and Director of Competition Matt Gregory.